Wednesday, July 19, 2017

"Mobile is Product Management" Podcast

Recently I had the pleasure of working with Mike Fishbein of AlphaUX to record "Mobile is Product Management" (July 3, 2017 - Episode 107).  This episode is part of Mike's podcast called "This is Product Management," a weekly interview with "the brilliant minds across numerous disciplines that fuel modern product teams."

During this 36-minute episode we talk about my experiences in mobile product development over the years, as well giving my perspectives on the following topics:
  • What does the future hold for mobile apps?
  • How should mobile fit into an organization's overall digital transformation strategy?
  • What are the unique challenges and most common mistakes associated with mobile development?  How can these challenges be solved?
  • Why is waterfall development insufficient for mobile apps?  What approach works?
  • How do you estimate mobile development cost when assumptions about product lifecycle are uncertain?  Why use a "test-and-learn" approach?
  • What tools do you use for mobile product development throughout the lifecycle?
  • What lessons did I learn from my experience leading The Home Depot's entry into consumer mobile apps?
Whether you're a product owner/product manager or a technologist I believe you'll find useful insights in this discussion of my experience and perspectives on mobile product development.

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